
Spencer Nix
Owner & Chief Researcher


Spencer Nix is a coach, leader, and founder at Behavior & Performance Research. For the last 20 years, he has been on a mission to integrate behavior-based coaching with high performance.
He has developed a proven methodology rooted in change psychology and sustainable exercise.
Spencer holds an advanced degree in applied cognition and neuroscience and multiple coaching certifications. He is an avid mountaineer, a brown belt in jiu-jitsu, a mediocre but enthusiastic surfer, and, most importantly, a husband and father of three wonderful young ladies.